AI inference technology company Groq has officially announced the expansion of its data center network into Europe with the launch of its first facility in Helsinki, Finland. The move marks a strategic milestone for the company as it works to meet growing demand across the European market for scalable, low-latency, and cost-effective AI infrastructure.
Founded by Jonathan Ross, Groq (not to be confused with Elon Musk’s Grok) is known for its purpose-built Language Processing Unit (LPU) systems, optimized for real-time AI inference at scale. The company’s approach is particularly attractive to organizations seeking high performance with predictable pricing models – an increasingly critical factor as AI workloads proliferate across sectors.
Ross highlighted the importance of this expansion: “We know that those building quickly need more – more capacity, more efficiency, and with a cost that scales. Customers may expect the lowest latency and infrastructure ready now with our new European data center. Instead of waiting months to unleash developer ambition, we’re doing it today.”
Located in partnership with Equinix, the Helsinki deployment underscores Groq’s commitment to providing fast, secure, and locally compliant access to AI inference tools. The site builds on their existing footprint in Dallas and leverages Equinix’s robust global infrastructure. The collaboration enables Equinix Fabric customers to route inference workloads to GroqCloud seamlessly, offering options for public, private, or sovereign deployment models.
US, Canada, Saudi Arabia
Regina Donato Dahlström, Managing Director for Equinix Nordics, emphasized Helsinki’s strategic advantages: “There is no denying that AI is a top priority for companies across Europe, and the Nordic region is an excellent location for AI infrastructure. Finland is an ideal candidate due to its sustainability policies, free air cooling, and reliable power grid.”
This new deployment supports increasing expectations from European businesses and public sector entities for strong data governance and full control over IT infrastructure. As companies adapt to regulatory environments and privacy laws, the Helsinki facility provides private, secure connections to GroqCloud, avoiding reliance on the public Internet.
The European launch builds on Groq’s global momentum. The company currently serves over 20 million tokens per second and maintains data center capacity in the United States (via Equinix and DataBank), Canada (in partnership with Bell Canada), and Saudi Arabia (through HUMAIN). The high-speed, deterministic performance of Groq’s LPU architecture is positioning the company as a go-to infrastructure provider for AI-native startups and large enterprises alike.
With European demand for real-time AI inference growing rapidly, Groq’s expansion into Helsinki would not only strengthen its international presence but also signal its intent to play a central role in powering the next generation of enterprise AI applications across EMEA.
